Local News: “Where’s the Beef?” Replaced as Town Motto

“Where’s the Beef?” Replaced as Town Motto

The contest to pick a new slogan for the town is over, and the Chrislip Chamber of Commerce has named Bobby Sturgis the winner.  Bobby, age seven, won with a slogan that he perfected in countless playground run-ins with his arch-enemy, Jimmy Langford.

Bobby Sturgis and Bobby Sturgis’s T-Shirt

“Bobby and his slogan are much like the town itself,” explained Chamber president Rand Vogler. “A little lame, not much to look at, but with the same sassy-pants spirit that saw us blossom from our humble beginnings as a small town into what we are today – a small town that almost had a Kmart.  When I close my eyes, I can hear our forefathers bellowing that slogan at marauding bands of Indians.  At least the ones named Jimmy.”

I KNOW YOU ARE BUT WHAT AM I,  JIMMY? will appear on matchbook covers scattered throughout Chrislip’s better restaurants, and on a plaque at the cemetery above the Tomb of the Unknown Soldier.

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